World's largest consumer voted award for product innovation

How it works

  1. Product Entry

    Entries open March 8th 2021 for new products launched between October 2019 and May 2021.

  2. Shortlist Determined

    Products trialled and tested by industry professionals, press and bloggers to determine the shortlist .

  3. Consumer Research

    Research conducted with thousands of Australian Grocery Buyers to determine the winners

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