Garnier – 2012 Beauty Product of the Year
Garnier entered the 2012 Product of the Year awards with their Miracle Skin Perfector BB Cream, because they knew they were in a unique position as the first mass brand to offer the global beauty phenomenon BB (Beauty Balm) Cream in Australia.
The all-in-one beauty product triumphed in one of the most competitive award categories by offering the best of skincare and make-up in just one application.
Monique Smith, Group Brand Manager for Garnier, said being crowned beauty Product of the Year is the ultimate vote of confidence with winning products being chosen by more than 7,000 consumers.
Garnier incorporated the Product of the Year logo across a television, print, and dedicated in-store campaign to ensure effective reach in the retail environment yielding impressive results.